Transforming Ad Spend into Scalable Growth
At Mark8able, we don’t believe in vanity metrics. We believe in performance.
As a data-driven performance marketing agency in Mumbai, we help ambitious brands across India turn ad budgets into measurable business growth.
With ₹3Cr+ in ad spend managed, an average ROAS of 3–4x, and over a decade of experience, we’ve helped eCommerce, SaaS, real estate, and B2B brands scale profitably through intelligent media buying and analytics-led optimization.
Partner with Mark8able — where strategy meets accountability.
Why India’s Fast-Growing Brands Choose Mark8able
Most agencies run ads. We engineer outcomes.
Here’s why 50+ brands trust Mark8able to scale their marketing ROI:
Data-First Strategy:
Every campaign begins with analytics — not assumptions.
Full-Funnel Optimization:
From awareness to conversion, we optimize every touchpoint for measurable ROI.
Cross-Channel Expertise:
Google, Meta, YouTube, and LinkedIn — integrated under one performance framework.
Transparent Reporting:
Real-time dashboards. Weekly insights. No vanity numbers.
Certified Experts:
10+ seasoned strategists with a combined 10 years of hands-on campaign experience.
📍 Located at WeWork Lightbridge, Powai — managing campaigns for India’s fastest-growing brands.
Services
Our Performance Marketing Services
At Mark8able, we combine media expertise, creative precision, and analytics-led optimization to deliver measurable marketing outcomes.
Our performance marketing services are designed to give brands clarity, control, and compounding returns across every stage of the funnel.
1. Google Ads Management
We manage high-performing Search, Display, Shopping, and Performance Max campaigns for eCommerce, SaaS, and B2B brands.
Every campaign is built on real data — audience insights, keyword intent mapping, and behavioral retargeting — to ensure you get the most conversions for every rupee spent.
Our Google Ads Capabilities:
Advanced audience segmentation (custom & lookalike audiences)
Predictive keyword targeting for buyer intent
Real-time bid automation & conversion tracking
Landing page optimization with A/B testing
Sample Campaign Performance Data
Metric |
Average Benchmark |
Best Achieved (Mark8able) |
Client Industry |
|---|---|---|---|
CTR (Click Through Rate)
|
4.50%
|
7.80%
|
SaaS
|
Conversion Rate
|
3.20%
|
5.90%
|
Real Estate
|
Cost Per Lead (CPL)
|
₹180
|
₹95
|
Education
|
ROAS
|
2.8x
|
4.1x
|
E-commerce
|
Case Highlight: Achieved a 40% drop in CPL and 3.8x ROAS within 60 days for a B2B SaaS platform.
2. Meta (Facebook & Instagram) Ads
We create high-converting Meta ad funnels that combine compelling visuals, strong copy, and precise retargeting.
Our approach blends storytelling with data — building campaigns that not only attract but convert.
Our Meta Ad Process:
Funnel creation (awareness → engagement → purchase)
Creative testing & iteration (video, carousel, static)
Conversion API integration for data accuracy
Retargeting via dynamic product ads (DPA)
Performance Snapshot
Metric |
Industry |
Campaign Duration |
Result |
|---|---|---|---|
D2C Fashion
|
Apparel
|
90 days
|
5x ROAS, ₹28 L revenue
|
Health & Fitness
|
Wellness
|
60 days
|
45% lower CPA, 2.9x ROAS
|
Beauty Brand
|
Skincare
|
75 days
|
3.6x ROAS, 20% higher repeat sales
|
Case Highlight: Meta ad funnels delivered a 5x ROAS and reduced cost-per-acquisition by 45% for lifestyle brands.
3. YouTube Advertising
YouTube is where brand storytelling meets scale.
At Mark8able, we combine audience targeting with performance creative strategies to make every view count.
We specialize in TrueView for Action, In-Stream Ads, and Bumper Ads that drive measurable conversions.
YouTube Ad Impact Metrics
KPI |
Pre-Mark8able |
Post-Mark8able |
Uplift |
|---|---|---|---|
Brand Search Volume
|
Baseline
|
2.2
|
2.2%
|
CTR
|
1.90%
|
4.20%
|
1.21%
|
Cost Per View (CPV)
|
₹0.85
|
₹0.48
|
-44%
|
View-to-Conversion Rate
|
1.10%
|
2.50%
|
1.27%
|
Case Highlight: YouTube remarketing campaigns increased brand search volume by 220% for an education client.
4. LinkedIn & B2B Performance Marketing
We help B2B brands drive pipeline-qualified leads through precision LinkedIn ads, retargeting, and content-based nurturing.
Our campaigns target specific job roles, industries, and decision-makers using high-quality, intent-driven assets.
LinkedIn Campaign Highlights
Metric |
Pre-Optimization |
Post-Mark8able |
Improvement |
|---|---|---|---|
Lead Quality Score
|
6.5/10
|
9.1/10
|
0.4
|
Cost Per Lead (CPL)
|
₹1,150
|
₹720
|
-37%
|
Lead-to-Meeting Ratio
|
18%
|
28%
|
55%
|
Case Highlight: Generated 300+ qualified B2B leads with a 28% meeting rate for a SaaS client.
5. E-Commerce ROAS Scaling
Scaling eCommerce growth is both an art and a science — and we master both.
We integrate Google Shopping + Meta Ads + CRO to boost average order value and customer retention.
E-commerce Growth Dashboard
Metric |
Baseline |
After 90 Days |
Growth |
|---|---|---|---|
ROAS
|
1.8x
|
4.2x
|
1.33
|
Revenue
|
₹22 L
|
₹58 L
|
164%
|
Repeat Purchase Rate
|
16%
|
27%
|
68%
|
CAC (Customer Acquisition Cost)
|
₹640
|
₹380
|
-41%
|
Case Highlight: ₹1.2Cr in monthly eCommerce sales achieved for a D2C brand via Meta + Google integration.
6. Lead Generation for Service-Based Businesses
For education, real estate, and healthcare brands — leads are oxygen.
We build high-converting landing funnels with form optimization, audience segmentation, and retargeting strategies to maximize lead quality.
Lead Funnel Results
Industry |
CPL |
Conversion Rate |
Qualified Lead Ratio |
|---|---|---|---|
Real Estate
|
₹85
|
14.30%
|
70%
|
Education
|
₹110
|
11.50%
|
68%
|
Repeat Purchase Rate
|
₹95
|
13%
|
73%
|
Case Highlight: Delivered 1,200+ qualified real estate leads at ₹85 per lead within 60 days.
7. CRO, Analytics & Data
Optimization isn’t a one-time task — it’s continuous.
We use GA4, Hotjar, Mixpanel, and Looker Studio to analyze performance metrics and refine every user journey.
Our CRO Approach:
Heatmap & behavior analysis
A/B testing & multivariate testing
Funnel analysis & abandonment recovery
Data visualization & custom dashboarding
Conversion Improvement Insights
KPI |
Before CRO |
After CRO |
Improvement |
|---|---|---|---|
Landing Page Conversion Rate
|
2.40%
|
4.10%
|
71%
|
Bounce Rate
|
58%
|
36%
|
-38%
|
Session Duration
|
1m 12s
|
2m 46s
|
128%
|
Highlight: CRO interventions increased conversion rate by 71% for an insurance client.
Summary Performance Overview
Service Category |
Avg ROAS |
Avg CPL |
Avg Growth (%) |
Key Outcome |
|---|---|---|---|---|
Google Ads
|
3.8x
|
₹95
|
40%
|
Lower CPA, Higher CTR
|
Meta Ads
|
4.0x
|
₹110
|
45%
|
5x ROAS for D2C Brands
|
YouTube Ads
|
3.2x
|
₹85
|
120%
|
5x Increase in Subscribers
|
LinkedIn Ads
|
2.9x
|
₹720
|
55%
|
Higher Lead-to-Meeting Ratio
|
E-commerce Scaling
|
4.2x
|
₹380
|
1.64
|
₹1.2Cr Monthly Sales
|
Lead Generation
|
3.5x
|
₹95
|
0.7
|
1,200+ Qualified Leads
|
CRO & Analytics
|
-
|
-
|
0.71
|
Increased Conversion Rate
|
In total: Mark8able has managed ₹3Cr+ in ad spend, driven 3–4x average ROAS, and scaled 50+ brands across India using precision-driven performance marketing.
Our Growth Framework
Step 1: Audit & Research
We deep-dive into your data, audience, and competitors to identify untapped opportunities.
Step 2: Strategy & Setup
We define channel mix, audience segmentation, and creative strategy tailored for your industry.
Step 3: Execution & Optimization
Campaigns go live with continuous A/B testing, audience refinement, and bid strategy optimization.
Step 4: Scale & Automate
We double down on what works — automating winning campaigns for sustainable ROI.
Industries We Serve
Mark8able has partnered with over 50+ brands across India in industries such as:
🛍️ E-commerce | 💻 SaaS | 🏠 Real Estate | 🎓 Education | 🏥 Healthcare | ⚙️ B2B | 🚀 Startups
Our multi-sector expertise allows us to tailor campaigns to each industry’s audience behavior and buying cycle.Our Tools & Technology Stack
We leverage the latest in performance technology to keep your campaigns ahead of the curve:
Google Ads | Meta Ads Manager | GA4 | Looker Studio | Hotjar | HubSpot | Mixpanel | Klaviyo
Why We’re Among the Best Performance Marketing Agencies in Mumbai
₹3Cr+ ad spend handled
Average 3–4x ROAS across industries
10+ years of combined experience
Mumbai-based team with nationwide reach
Certified Google & Meta experts
Transparent monthly reporting
Dedicated strategist for every client
📍 WeWork Lightbridge, Hiranandani Business Park, Saki Vihar Road, Powai — serving clients across India.
Case Studies
D2C Skincare Brand
Real Estate Developer
B2B SaaS Company
FAQs – Performance Marketing in India & Mumbai
Q1. What is performance marketing?
Performance marketing focuses on measurable results — clicks, leads, or sales — ensuring every rupee spent drives business outcomes.
Q2. How much does performance marketing cost in India?
Budgets vary by industry and platform, but clients typically start from ₹50,000/month for focused campaigns.
Q3. How long does it take to see results?
Most clients begin seeing measurable ROI improvements within the first 4–6 weeks.
Q4. Why choose Mark8able over other agencies?
Unlike most agencies, Mark8able combines strategic insight, full-funnel analytics, and transparent reporting to deliver predictable growth.
Q5. Do you manage campaigns outside Mumbai?
Yes, we work with brands across India and international markets, offering end-to-end campaign management remotely.
Get a Free Growth Audit
Let’s identify the untapped opportunities in your current campaigns.
Book a free consultation with our performance experts and discover how to scale your ROAS in 30 days.